Creative event design and production specialists Event Concept (EC) has announced the launch of its new North American division, a significant milestone in its expansion strategy. This new division will aim to offer a fresh perspective on brand-led B2B events and experiences.
The launch follows a period of organic growth for the business across global and US markets, alongside a successful repositioning in spring 2024. The new division is designed to capitalise on opportunities in the North-East US market.
The new division will be spearheaded by Kate Connell, global project director, and James Connell, production director. Kate Connell has over 15 years of experience producing high profile, multi-faceted events across the UK and globally for clients including EY, Intuit, Bank of America and Bloomberg. She will continue to head up EC’s team of producers in the UK and now the US.
In his expanded role James Connell will continue leading production teams across the UK and US alongside Kate, overseeing the successful delivery of major global projects. Both Kate and James will report directly to managing director Adam Stanley, who said:
This expansion marks an important next step in our growth, following a period of steady development in global and US markets. We’re excited to deepen our partnerships with leading brands in the Northeast US, delivering events that provide real, measurable value and business impact. Our focus on strategy, bold creative thinking, flawless execution, and collaboration will ensure we continue to set new benchmarks for excellence.”
