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Experience Gold Coast to take new video campaign to IMEX

Australasia | Guest Author
03 May 2024, 12:42pm 

Experience Gold Coast Business Events has launched two more videos designed to attract international meetings, conferences, and incentive travel programmes to the city. The assets are designed to appeal specifically to international association and incentive travel group organisers looking to plan their next event. The assets are being rolled out at IMEX Frankfurt, where the Gold Coast will be exhibiting alongside 20 Australian partners as part of Business Event Australia’s stand. The video project is supported by Tourism Australia’s Business Events Advance Programme designed to increase the number and value of international business events for Australia. Click below to watch both.

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