IBTM Arabia to return to Jumeirah Etihad Towers for 2019 edition

The 2019 edition of IBTM Arabia, part of Reed Travel Exhibitions’ IBTM global portfolio of meetings and events industry trade shows, will take place at Dubai’s Jumeirah Etihad Towers, 25-27 March. The event is now based on a one-to-one pod format which mutually-matches Hosted Buyers and exhibitors using IBTM’s bespoke ‘matchmaking’ software. IBTM Arabia is run in partnership with the Abu Dhabi Department of Culture and Tourism and, for 2019, promises exhibitors from Egypt, Tunisia, Morocco, Turkey, Russia, central Asia, Georgia, Armenia and Cyprus, as well as the UAE and GCC. Exhibition Director for Reed Travel Exhibitions Middle East, Danielle Curtis, commented: “We’re delighted to announce the first details of IBTM Arabia 2019. In a dynamic region such as ours, where so many destinations are investing heavily in facilities and infrastructure as they look to establish themselves in the global M&E industry, there is great demand for an established platform like IBTM Arabia.” One of the highlights of IBTM Arabia is a focus on networking and cultural events. This includes a ‘Discovery Day’ in which all attendees can network to build relationships ahead of their formal business meetings, all whilst enjoying the sites and local culture of Abu Dhabi. The event’s White Party gala dinner, sponsored by Rotana Hotels and Resorts, will also return in 2019. Over 2,700 meetings took place during the three-day event at IBTM Arabia 2018.