ICC Sydney innovates with high-tech solution for Accor Pacific conference

International Convention Centre Sydney (ICC Sydney), managed by ASM Global, delivered a bespoke digital event app, event check in and badge printing service for hotel operator Accor Pacific, at its EmPOWERed Leaders Conference last month. ICC Sydney director of Audio Visual Services, Brian Nash said the event app took the traditional event technical production to the next level. “Innovation is a cornerstone of our culture at ICC Sydney and our latest end to end technical delivery for Accor’s July event is testament to that. “ICC Sydney’s event app was designed and delivered by our award winning Audio Visual Services team and proved to be an invaluable tool for attendees. With its user-friendly interface, the app detailed the event agenda, speaker bios, and importantly – it provided comprehensive information about the exhibitors,” said Nash. Accor Pacific welcomed 450 of its general managers and senior leaders from Australia, New Zealand, Fiji, French Polynesia, and across the world to its first ever Pacific leaders conference in Sydney. The EmPOWERed conference included presentations, panel discussions, workshops and trade shows aimed at extending Accor’s business performance in the Pacific region. ICC Sydney’s event app is available for event organisers looking to integrate a customisable digital solution to support the efficient delivery of events.