ITB Asia focusing on $180bn Muslim travel market

Asian travel trade show ITB Asia is set to focus on the US$180bn Muslim travel market for its 2018 edition. The show has partnered with CrescentRating and Halal Trip for the Halal in Travel summit, which is now in its third year. Its key theme will be ‘Innovation & Technology in the Muslim Travel Space’. ITB Asia will also be launching a newly dedicated Muslim Travel Hub and Pavilion, hosting panel discussions from 17-19 October at the Sands Expo and Convention Centre in Marina Bay Sands. By 2020, it is expected that there will be 156 million Muslim travellers, growing nearly 30% since 2016. By 2026, the estimated total purchase by Muslim travellers is expected to rise to US$300bn. Fazal Bahardeen, CEO of CrescentRating and HalalTrip, said: “CrescentRating is excited to partner with ITB Asia on the third Halal in Travel Asia Summit 2018. “Following the successful launch of our Muslim Millenial Travel Report in ITB Asia 2017, we look forward to releasing the Digital Muslim Travel Report by HalalTrip and Mastercard at this year’s conference on 18 October. “The Muslim Travel Market is moving into the next stage of growth driven by Millenials and the digital space. You can expect industry experts who will share intelligence in innovation, technology and policy at ITB Asia.”