Marriott International has announced its commitment to incorporate neuroinclusive practices at Marriott-hosted customer events of 250 people or more globally. This commitment is a result of joining forces with The Neu Project, an initiative from Google’s Experience Institute (Xi) to educate event professionals on the design of more neuroinclusive experiences through a guide and checklist. The partnership aims to share resources to create better inclusive experiences during meetings and events for neurodivergent attendees. According to the National Cancer Institute, Division of Cancer Epidemiology and Genetics, approximately 15-20% of the world’s population has neuro differences including: ADHD, obsessive-compulsive disorder, autism, dyslexia, epilepsy, and Tourette Syndrome. Starting 30 December, the following neuroinclusive practices will be incorporated at qualifying Marriott-hosted customer meetings and events:
- Quiet Room: A dedicated room for recovery from sensory overwhelm, restoration and regulation. The room will provide a space to manage fatigue, overload and/or sensory needs.
- Tools and Resources: Various accommodating tools will be available, including sensory & fidget toys, ear plugs, sleep masks, sunglasses, printed agendas and venue maps, and details about loud music, flashing lights or surprise moment during the event.
- Closed Captioning for Main Stage Presentations: Real-time subtitles and captions available on-screen during main stage event and conference presentations.
Drew Pinto, executive VP and chief revenue and technology officer, Marriott International, says: “Grounded in our commitments to innovation and inclusion, Marriott is dedicated to making meetings and events more accessible for everyone. “The Neu Project is a driving force in this space, and we look forward to working jointly with them, along with the neurodivergent community, to deepen our understanding of neurodivergent needs to truly welcome all.” “The Neu Project was born out of a desire to rethink event experiences post-pandemic, and has since grown into a major initiative that is driving change at events across industries,“ adds Megan Henshall, global events xtrategy at Google. Within this space, third-party partners like Disability:IN, additionally provide Marriot with a variety of resources to improve accessibility at meetings, events, and conferences.
