Melbourne has been chosen as the host city for the 2023 Rotary International Convention, a massive gathering expected to draw tens of thousands of visitors. The convention is the most valuable conference ever won for the state, expected to attract 20,000 Rotary members from over 200 countries and regions worldwide and injecting over $88 million into the Victorian economy. The bid led by Melbourne Convention Bureau (MCB) and supported by the Victorian and Australian Governments had stiff international competition, which makes it even more prestigious for Rotary to select Melbourne. The successful bid win was made possible by the unified approach with partners, with acknowledgement to the engagement of the local Rotary members and collaborative Team Melbourne determination. Often described as a “mini-United Nations” because of its global scope and cultural diversity, Rotary’s International Convention will see a kaleidoscope of energy, colour and excitement where Rotary members will exchange ideas for how to improve lives and bring positive, lasting change to communities around the world. The convention is expected to create millions of dollars in economic spinoffs, including the most significant room block in Melbourne’s history for hotels guaranteeing high occupancy levels for up to 50 properties across Melbourne during the off-peak winter season. Convention events will be hosted across two venues – Melbourne Convention and Exhibition Centre (MCEC) and Rod Laver Arena at Melbourne & Olympic Parks. Melbourne Convention Bureau Chief Executive Officer Karen Bolinger commented: “Victoria is a world-leader in the business events sector, and we intentionally pursue events of this size and scale as they deliver significant benefit back to the State. “The MCB’s strong connections and collaboration with government and local suppliers – its ‘whole-of-city’ approach to winning and delivering events in Melbourne – provides invaluable support to Victoria’s visitor economy.”
Melbourne lands the largest conference ever for Victoria
Comments
Comments are closed on this post.
Trending
Beyond attendance: How conferences can grow membership, strengthen communities and create lasting impact
1 week ago
IMEX America achieves top neurodivergent inclusive event design endorsement
5 days ago
Nearly 9 in 10 destinations improve as Helsinki leads 2026 GDS-Index
1 week ago
PCMA members approve 2027 Board of Directors and Trustees slate
1 week ago
Cairns doctor launches skin cancer conference, with a day on the Great Barrier Reef
3 days ago
Antwerp welcomes OpenLivingLab Days 2026
1 week ago
Ex-McCann CEO to lead the EC Group
1 week ago
Advertisement
Essential Reads

New EIC study finds business events contribute US$1.8 trillion to global GDP
Analysis

Washington DC bucks trend of US tourism decline with record visitor spending
North America

A look back at November’s IBTM and how event formats are “festivalising”
IBTMWorld

US airports face potential closures amid government shutdown
Business Travel

The countries with the highest business travel spend in the world
Business Travel
More like this





