MPI launches new Business Value of Meetings certificate course

Meeting Professionals International (MPI) has developed a new Business Value of Meetings certificate course, a live online or in-person training designed to teach participants the process for measuring the business value of meetings – from identifying stakeholders and creating goals to setting measurements and reporting out results. The course promises to enhance attendees’ financial literacy, to teach them to set goals and SMART objectives and how to create measurements that matter. There will also be guidance on how to analyse and report results. The MPI Academy has scheduled the first delivery of the six-hour course for 17 September, 2018, and it will be facilitated by Jessie States, CMM, head of meeting innovation at MPI and recipient of the 2018 Events Industry Council Pacesetter Award. Participants will receive a certificate of completion and earn six clock hours in the CMP-IS Strategic Domain A: Strategic Planning. For more information and to register for the course, visit www.mpi.org/bvom MPI has a global community of 60,000 meeting and event professionals spread over 90 chapters and clubs in 19 countries.