N200|GES targets global expansion with two international hires

N200|GES has made two major hires as it opens offices in Asia and North America. The event registration, lead capture and data intelligence business, is accelerating its global expansion plans with two senior hires and new offices in Hong Kong and Chicago. Nancy Chan joins as general manager for Asia Pacific while Fouad Boulaïz joins as general manager for North America. Chan and Boulaïz will report into N200|GES managing director Jeff Lee. Chan brings a wealth of international event leadership experience to the role. An MBA graduate of London Business School, Chan has held senior positions in a number of multinational companies including Motorola, Hamilton Acorn and Pico Group, and was most recently executive director for Exhibitor Service in the Greater China Region for Milton Exhibits Group. Boulaïz first worked for N200|GES in 2008 in a development capacity and moved through the ranks to senior client manager. With experience managing more than 450 shows and a degree in computer science, he brings both in-depth technical knowledge and key client management skills to the role. Lee said: “I’m delighted to welcome Nancy and Fouad to the team. We are investing in strong local leadership to ensure we can better serve our clients in Asia and North America and those in EMEA staging events in these territories. They are highly experienced event professionals who share our passion and excitement for the business. “Together with our Poken event engagement technology, we continue to deliver a consistent, scalable, global registration, engagement and data intelligence platform.” Lee added. Chan said: “This is an exciting time to join N200|GES. The business already delivers events in more than 40 countries and with the office in Asia we are well placed to accelerate our growth plans for the region. The recent addition of Poken to our offering means we have an even more compelling offer to share with our clients and prospects.” Boulaïz said: “Event organisers are increasingly sophisticated in their use of data, demanding more powerful insight and data analytics to help drive engagement and measure ROI. The N200|GES offer is perfectly suited to meet the needs of data hungry, ambitious organisers, and I’m looking forward to supporting both our existing U.S. customers and welcoming new clients to the platform.”