David Hatton (pictured), formerly creative director at CTL Communications, has joined UK-based brand experience agency, Owl Live as head of audience engagement. Owl Live’s clients including technology, professional services and car manufacturing brands, including Audi, Porsche, NEST and Google. He will report directly to Lauren Mucklow, managing partner at Owl Live, who said of the appointment: “David is adept at turning client strategy into engaging and measurable experiences and getting the best out of in-house creative, comms and content teams. It’s an exciting time and the team is delighted to welcome David and I am certain that his vast experience will contribute to the business as it continues a period of rapid growth.” David’s previous experience has seen him enjoy creative, design, and comms roles at ICF Next, and TRO and he has worked with clients such as M&S, Volvo, and BT. Hatton said: “Many organisations face similar comms challenges and while audiences often desire similar outcomes, the route to successful engagement is rarely the same. I can’t wait to embed myself within the Owl Live team and deliver for our clients on multiple levels.” Owl is a founding member of isla, a non-profit, action-driven organisation focusing on a sustainable future for brand experiences and events.
Owl Live signals growth with head of audience engagement appointment
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