The London-based permanent virtual production studio 4Wall’s Studio 19, has opened on the 19th floor of the Royal Lancaster London Hotel, UK. The studio features both extended reality and green screen stages, as well as a full virtual production suite to facilitate a range of virtual and hybrid events. It includes the latest virtual production technology, including Disguise VX2 media servers, PTZ cameras, high-resolution ROE LED flooring and Aluvision LED walls and a full audio and studio lighting set up. The custom control room is operated by a team of technicians trained to deliver virtual and hybrid events. As well as the facilities on the 19th floor, studio users will also have access to Royal Lancaster London’s hotel services, which includes accommodation, catering and event spaces. Darren Poultney, director of global client strategy at the venue, said: “After the pandemic hit, we quickly evolved our virtual offering to accommodate our clients’ needs and expectations, and have continued to see growth across virtual and hybrid events, even as physical events return. Whilst we are still dedicated to delivering physical events, it’s great to have a permanent studio space and team to deliver virtual and hybrid events at the highest level for the foreseeable future.”
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