Woodward Communications Inc. acquires In Business and Insight Publications in US

US Wisconsin-based Magna Publications, Inc. has announced it has sold In Business, which comprises of In Business’ print and digital publications as well as its associated events, to Woodward Communications, Inc., based in Dubuque, Iowa. Tom Woodward, CEO/president of WCI, and Ellen Cameron, In Business associate publisher, will provide overall leadership and management of In Business, while it seeks out a new publisher. All of In Business’ employees will continue with the business. “We’re very excited about this opportunity as it aligns well with our strategy and purpose of providing quality local content and services that support and grow strong communities,” Woodward said. “The In Business team have done an outstanding job of servicing the greater Madison area business community and our core strategy and values align very well, which were important aspects of putting together this opportunity.” WCI also announced today it acquired Insight Publications, LLC, based in Appleton, WI. Insight’s events include: Invite Executive Networking; Manufacturing First Expo & Conference, InDevelopment; Women of Influence; Mergers and Acquisition Symposium; and the Insight Open Golf Event. “While In Business and Insight will continue to operate as two distinct teams and maintain their respective products and brands, this does create a great opportunity to further grow and enhance our ability to inform and educate our readers, recognise outstanding businesses and their leaders as well as provide powerful and effective print, digital and event marketing and advertising solutions to these business communities,” Woodward said.