The Malayian state of Sarawak is celebrating 29 business event professionals from the Borneo coatal city of Miri graduating from the inaugural Sarawak Business Events Accelerator Programme (BEAP).
Co-organised by Business Events Sarawak (BESarawak) and the Miri Business Events Committee in collaboration with the Malaysian Association of Convention and Exhibition Organisers and Suppliers (MACEOS) Sarawak Chapter, the programme aims to address the growing demand for future-ready professionals who can strengthen service delivery and raise industry standards.
Held at Mercure Miri City Centre 14-16 July 2026, the Miri edition was the first of two BEAP sessions planned for the year. Participants learned to manage the full event lifecycle, from concept development and financial planning to on-site delivery and post-event evaluation. They also explored the practical application of artificial intelligence to deliver more efficient and innovative event solutions.
Jason Tan Chin Foo, CEO of BESarawak, said developing the industry was essential to Sarawak’s long-term competitiveness.
“Miri possesses the strengths to become a leading business events destination in northern Sarawak. As Malaysia’s pioneering oil and gas city, supported by its diverse tourism offerings and dynamic business ecosystem, Miri has significant potential to attract high-value conferences, corporate meetings and exhibitions. Through BEAP, we are investing in local talent… This investment in people will strengthen Miri’s competitiveness, unlock new economic opportunities and reinforce Sarawak’s position as a premier business events destination.”
The next BEAP will take place 11-13 August 2026 at Tanahmas Hotel in Sibu.
