INVNT forms group-wide international business development team

Global branding agency INVNT Group, launched in June 2020, has announced the formation of a portfolio-wide global business development team. It will be based in five countries and led by Scott Kerr, the former INVNT managing director of business development, who has been promoted to the role of chief sales officer. The group’s new international team will develop campaign solutions for clients leveraging the brands within the group’s portfolio, which includes brand strategy firm, Folk Hero; culture consultancy, Meaning; branded content studio and content marketing agency, HEVĒ, and INVNT, the global live brand storytelling agency. Scott Cullather, president and CEO, INVNT Group, said: “We’ve experienced immense growth despite these uncertain times, securing new clients, and growing existing accounts through our expanded service offering. “We therefore identified the need to carefully build out a global team of business development specialists who are dedicated to working with clients to understand their challenges and objectives, and devise campaigns.” Kerr said he was honoured to be leading the global business development team. “Our team will continue to work with colleagues across all departments, business units and global regions to ensure our partners reach their creative and communication goals.”