A new international competition dedicated to showcasing the finest in projection mapping has been launched as a co-operative venture between Amsterdam Light Festival, event organiser Integrated Systems Events (ISE) and venue RAI Amsterdam.
The World Masters of Projection Mapping will take place in Amsterdam from 14 January 2018 until 9 February 2018.
Work from five competing artists will be shown on the facade of EYE Filmmuseum. The challenge for the artists will be to create a work of video art to be mapped onto the architecture of the EYE Filmmuseum, to be experienced from multiple viewpoints.
The projection mapping will be fully visible for the public from boats sailing on the IJ, the quay near Central Station and the Amsterdam Tower.
The winner will be announced on the final day of the ISE exhibition at RAI Amsterdam on 9 February.
Amsterdam Light Festival is an annual cultural winter event exhibiting light artworks on the canals and Marineterrein Amsterdam.
Integrated Systems Events is the producer of the world’s largest AV and systems integration exhibition (ISE), which runs at RAI Amsterdam.
Paul Riemens, CEO RAI Amsterdam commented: “Connecting people, ideas and visions at RAI Amsterdam creates quality and added value for organiser, exhibitor, visitor and the city… World Masters of Projection Mapping is a prime example of ‘connecting’.”
